Jennifer Lopez Posed Nude To Promote Her Shoe Collection: Loved The Shoes Or JLo?

Theiana

We can all admit that marketing products and making sales is difficult, and sometimes we go a little extreme and unconventional to be recognized, but is it still effective today?

Jennifer Lopez posed naked in the promotion for her new “JLo Jennifer Lopez for Revolve” shoe collection, shielding her bare body with her incredibly long hair extensions. On Monday, the 53-year-old superstar posted the seductive images on Instagram, showcasing a pair of unreleased lace-up stiletto sandals from her footwear collection. Lopez captioned the photos, “Starting the week off right,” and her followers agreed.

Jennifer Lopez

This only proves that Lopez is unafraid to bare all on social media. In an Instagram video promoting her skincare line, the star wore only a towel and a tiny gold necklace featuring her husband’s first name earlier this month.

Her 16-piece shoe collection features numerous sky-high heels and crystal and mesh booties that represent the style of the ever-glamorous celebrity. Lopez said, “It’s different from other collections because Revolve is more fashion-forward; this is more what I like to call the JLO aesthetic: glam, sexy, and powerful, yet timeless.”

Unlike the “Shotgun Wedding” star’s ab-baring, high-slit metallic gown at the line’s launch party over the weekend, her most recent Revolve picture session focused entirely on the shoes. A fan of the skin-baring combination remarked, “This outfit does not draw attention to the shoes.”

As for whether or not her risqué campaign photographs fulfill this objective, You decide if the strategy is effective.

This is not the first time Lopez has appeared naked in an advertisement. The actress uploaded a video of herself, including a photo in which she posed nude, promoting her “JLo Body” brand on her birthday the previous year. In December, she posed topless for her beauty brand. The campaign images were always elegant and a testament to the celebrity’s self-care regimen:

In December 2020, JLO promoted her skincare brand, and Lopez discussed how she saw herself at 50. “You never want to hear that you look fantastic at age 50,” she remarked. “They want to hear you look amazing, regardless of your age. And for the company and me, this is a significant one.”

“We want everyone to stay; you look fantastic at 60, 50, 40, and 35. You want people to exclaim, “Wow, you look incredible! So that we can hear about this less frequently, one of our goals is to enable everyone to feel that they look wonderful regardless of age. It ceases to be such an issue. “Oh my God, she’s fifty!” It’s like, does it matter? You are your best self regardless of the circumstance.”

Jennifer Lopez Shoe

Lopez noted that she had not used Botox, despite a dermatologist’s recommendation in her 20s. “I dated this guy,” she recalled. “He visited one dermatologist while I visited a different dermatologist. My dermatologist gave me a nice cleanser and some sunscreen and told me, “If you do this from now on, your skin will be healthy, you’re young, and it will be great.” 

She also said, “And then I went to this other doctor with the boyfriend, and again, I was in my 20s, and I’ve never had Botox to this day, and the doctor said, “Did you know that you have a small line right here? We should begin using Botox.” I had to be at least 23 years old. And I thought to myself, ‘I’m going to pass.’ I didn’t enjoy needles, to begin with, but my partner encouraged me to start. I acted’ I was like, no, thank you. And I can’t help but wonder what my current appearance would be if I had started Botox at 23. My face would look completely different today.”

She ended it with: “One of the most important things I would encourage everyone to do beginning at age 15, or even earlier, is to wear sunscreen every day,” she continued before mentioning one of her products. “We designed a sunscreen that can be worn daily as a daytime moisturizer, and it will protect you more than anything else. That is a major skincare secret that people do but don’t do. They utilize moisturizers but do not apply sunscreen daily. I’ve been doing this since I was 22 years old.”

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